With the change in the Publix Policy coming out earlier last week if your tuned in to my Facebook page I mentioned some changes coming to another coupon policy earlier last week.
Okay since the cat is out of the bag..
Family dollar as of 9/30 is going to be price matching.
Family dollar as of 9/30 is going to be price matching.
I will be finding out about the policy tomorrow and will post it here for you all to see. I know other test market areas did not have limits but I am sure that will change as this goes across the board with every Family Dollar Store.
BUT with this another store may be ending their price matching the first week of October. Though there has been talks about this for months (basically since it started) the talks are stronger than ever and more creditable though no word has been set.
As always I will keep you updated with the information.
From a market stand point and if you have been paying attention to the backend of the markets...
Dollar General has been trying all summer to break-up the deal that
Dollar Tree has struck to buy Family Dollar for $8.5 Billion. They want to pretty much overthrow Dollar General forcing them out of the game.
Dollar General made a $9.1 Billion Dollar Bid to buy Family Dollar just weeks ago but they declined due to trust issues within the monies of the company. As early as the last few days Dollar General is trying to get Family Dollar board of directors to stand against the mega merger but in the corporate world in my opinion they know they can join forces and take over the market raising their shares threw the roof.
NOW by Family Dollar Ad Matching it is like a jab in the back to Dollar General who's customers will not flock to Family Dollar knowing they will NOW get a better deal. Because in the long run if they take over the market they could end up buying out Dollar General once they go under and be even more on top of the game. It would be crazy. It would be like Publix and Winn Dixie making a merger. Think about it!
Knowing about the coupon world is also knowing
about the markets that will effect the couponing world.
thanks to USA today
thanks to Forbes.
thanks to the World Street Journal.
I am sure this is going to be a BIG game changer and I am waiting to see what Dollar General does to try to stay in the game.
HAPPY COUPONING!
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